Free
Personal projects & first steps
$0/ mo
- 1 site
- 5,000 sessions / mo
- 1 concurrent A/B test
Heatmaps, A/B testing, and on-site messaging — one AI-native tool.
Powerful yet affordable. One tag to start today, and AI suggests the improvements for you. No code needed — power users automate further with Claude Code (MCP/CLI).
your-site.com
- No credit card required
- Just paste one line
- Start capturing in minutes
- Heatmaps + A/B tests from $12/mo
Integrations
Claude Code
Codex
claude.ai
WordPress
Wix
STUDIO
Shopify
BASE
Google Tag Manager
Google Analytics
Microsoft Clarity
You watch your analytics — and still don't know what to fix next.
Numbers, but no next step
Traffic and bounce rates tell you what happened — not where to fix it, or how.
You can't see what gets clicked
Where do visitors actually look and click? Numbers alone will never show you.
No way to verify a fix
Without a way to compare, you're left guessing whether a change helped or hurt.
PRODUCT / See it in action
Less telling. More showing.
A heatmap turns clicks and scrolls into color. See at a glance how your site is really used.
your-site.com
Heatmaps
See where visitors look and click, in color — the truth the numbers alone never show.
- Clicks, scrolls and mouse movement in one view
- Instantly spot hot spots and drop-off points
- Paste one line — data starts flowing in minutes
your-site.com
A/B testing
Decide with numbers, not gut feel. Ship two versions and let the winner prove itself.
- Test two headlines or buttons without touching code
- See which drove more clicks and signups, automatically
- Keep the winner and keep improving
CLI & MCP (bring your AI)
The CLI and MCP server hand your measurement data straight to your AI. Connect Claude Code — or whichever AI you use — and go from analysis to fixes without leaving the conversation.
- Pull heatmap and A/B test results via CLI or MCP
- Connect from claude.ai or Claude Code and just ask: “analyze this page”
- Engineers go all the way to code changes and PRs with their AI
A/B testing
Which version wins? Ship both and let the numbers decide.
Don’t rewrite on a hunch. Show two variants to real visitors and pick the winner by the numbers — that’s A/B testing.
Create two variants
Prepare two versions of a headline or button — no code changes needed.
Split traffic automatically
Each visitor sees one variant. Clicks and sign-ups are tallied for you.
Decide by the numbers
See at a glance which one performs better, then ship the winner.
How it works
Three steps to a working improvement loop.
No complicated setup. Paste the tag, look, and test.
Paste the tag
Add one line to your site. No SDK, no complex configuration.
Look
See where visitors actually look and click, on a heatmap.
Test
Ship your improvement ideas as A/B tests and verify the impact in numbers.
Integrations
Works with the tools you already use.
From AI agents (MCP support — connect from claude.ai, Claude Desktop or Claude Code) or your site builder — paste a single line of tag and start right where you are.
- Claude Code
- Codex
- claude.ai
- WordPress
- Wix
- STUDIO
- Shopify
- BASE
- Google Tag Manager
- Google Analytics
- Microsoft Clarity
Why HeatMapX
HeatMapX vs other tools
You don’t need one subscription for heatmaps and another for A/B testing. HeatMapX bundles both behind a single tag — from $12/mo. Your data connects straight to your AI via CLI and MCP.
| Capability | HeatMapX | Heatmap-only tools | A/B-testing-only tools |
|---|---|---|---|
| Heatmaps | — | ||
| A/B testing (no-code delivery) | — | ||
| Automatic winner tracking | — | ||
| CLI / MCP data access for your AI (Claude Code / claude.ai) | — | — | |
| Claude Code skill / agent integration | — | — | |
| Ready-to-merge PR output | — | — | |
| 1-line tracker install | |||
| Setup guides (WordPress / Shopify / STUDIO) | — | — | |
| Free tier | ✓ 1 site | — | |
| Paid plan starts at | $12 / mo | $80 / mo | $300+ / mo |
| Public API | Roadmap | — | — |
| Dynamic UI | Roadmap | — | — |
* Third-party info is an example of public pricing as of July 2026.
Pricing
Simple, transparent pricing
Start free, scale as you grow. Save ~20% with yearly billing.
Lite
Small sites & indie e-commerce
$12/ mo
- 1 site
- 15,000 sessions / mo
- 2 concurrent A/B tests
Plus
20% OFFMarketers & growth teams
$29/ mo
- 3 sites
- 50,000 sessions / mo
- 3 concurrent A/B tests
Pro
Experimentation teams & agencies
$99/ mo
- 10 sites
- 500,000 sessions / mo
- Unlimited A/B tests
Enterprise
Large-scale & custom needs
Contact us
- Unlimited sites, sessions & tests
- Dedicated support & SLA
- Self-hosting available
Referral
Invite a friend — you both get a month free.
Have an invite code? Just enter it on your dashboard after signing up, and your first month of a paid monthly plan is free. The person who invited you earns a one-month credit too.
Enter the code on your dashboard (not at checkout), within 7 days of signing up.
FAQ
- How much does it cost?
- Start free. Paid plans are Lite at $12/mo, Plus at $29/mo and Pro at $99/mo, with Enterprise available on request. Save 20% with yearly billing.
- How is this different from Hotjar / Microsoft Clarity / PostHog?
- Those are GUI-first heatmap viewers. HeatMapX manages hypotheses in git via CLI + code, and Claude proposes the actual improvement.
- What kind of sites does it support?
- Any site you can drop a tag into. Verified on Next.js / Nuxt / Astro / WordPress.
- What about privacy?
- No personally identifiable information is collected — only click coordinates and an anonymous session ID.
- How do I get started?
- Sign up free, add your site, drop the generated tracker tag in, then run heatmapx analyze in your terminal. Your first heatmap and AI-suggested fixes are minutes away.
- Can I run A/B tests too?
- Yes. With the same one-line tag, serve two variants of a headline or button and measure the impact in numbers — no extra installation.
- Does it work with Claude (MCP)?
- Yes — HeatMapX speaks MCP, the standard for connecting tools to AI assistants. Issue an API key in Settings, connect once, and Claude can query your heatmaps and A/B test results right inside the conversation. Free on every plan.
- I have an invite code. Where do I use it?
- Enter it in the input box on your dashboard after signing up (within 7 days) — not in the checkout coupon field. Your first month of a paid monthly plan becomes free.
Start free — see what your visitors really do.
No credit card required. Paste one line and your heatmap is ready in minutes — and A/B testing starts right there too.